The Sports & Pastimes of Canada
J.C. Wilson produced a series of postcards and envelopes featuring vignettes of sports & other Canadian pastimes in addition to the better known patriotics series.
In J.R. Burdick’s Pioneer Postcards, two of these cards are listed: Football & Lacrosse, and Sculling & Swimming. Wally Gutzman also made reference to the series in his Picture Postcard Catalogue 1992. The cards have a series number, and at least 17 cards appear to be part of the series.
A proof of the card used for advertising the release of the upcoming series noted the release date was slated for November 1898.
The proof noted:
“In Press” to be issued in November—“The Sports & Pastimes of Canada” Illuminated in Colors on Post Card and Envelopes, similar to the advanced proof herewith submitted, including all the Water, Field, Summer and Winter Sports of Canada. Two Designs on each Card, 15 Cards. put up 100 Cards of each design, price to the trade $2.50, and on No. 8 Envelopes, $3.00 per 1000. Sample 100 Cards or Envelopes, by mail, post paid for 50 cents; only a limited number will be published. Send in your orders in advance
J.C. Wilson & Co., Paper Makers, Montreal.
At least one instance of a business use of this series has been noted.
The series was sold along side J.C. Wilson’s more common patriotic postcard series, and were illustrated on the same sample display card.
These cards may have been the trigger for the Toronto Litho Co. to issue their own Canadian Sports Series of postcards. Toronto Litho’s series appears to have achieved greater market success, and featured similar, but more compelling illustrations.